Sign Changes

 

Go back to all changes here.

See short-term rental changes only here.

See other changes only here.

 

Signs are typically one of the hardest items to regulate, so why change? In 2015 there was a landmark US Supreme Court case, Reed v. Town of Gilbert, that mandates changes to the way we treat temporary signs. These changes are focused on temporary signs with the following primary goals: compliance with the court case, cleanup of sign clutter in and along the rights-of-way, and to provide a more clear and concise set of sign regulations. Here is a summary of a few of the outcomes from the Reed v. Town of Gilbert court case:

 

Temporary signs regulations must be content-neutral and all signs treated the same

  • If you have to read the sign to enforce it then your regulations are in violation
    • Cannot have different sizes for different types of signs (campaign, charity, church, election, real estate, auction, etc.)
    • Cannot restrict locations based on types of signs
    • Basically it is all or nothing – any type of temporary sign is either allowed or any type of temporary sign is prohibited

 

Below is a summary of proposed changes to sign regulations in the Zoning Ordinance. Click the title to open a markup of each chapter.

 

ARTICLE 4

  • Added new reference for temporary signs in the Agriculture zoning district (pg. 4-5)
  • Added flexibility for style of entrance signs single family residential zones. Also increased permitted height for entrance signs, but reduced maximum sign face area to 32 s.f. (pg. 4-11)
  • Removed language referencing Personal Expression and Political Campaign Signs and replaced with a new reference to temporary signs (pg. 4-12)
  • Modified entrance sign standards for mobile home parks to match standards for other residential zones (pg. 4-20 and 4-21)
  • Added new reference for temporary signs in the Mobile Home Park zone (pg. 4-21)
  • Added flexibility for style of entrance signs multi-family residential zones. Also increased permitted height for entrance signs, but reduced maximum sign face area to 32 s.f. (pg. 4-27)
  • Removed language referencing Personal Expression and Political Campaign Signs and replaced with a new reference to temporary signs (pg. 4-27)
  • Added purpose statement to sign section (pg. 4-42)
  • Removed permitting requirement for temporary signs. Also clarified permitting requirements for other sign types (pg. 4-42 and 4-43)
  • Simplified language pertaining to general signage, including sign area and sign height (pg. 4-44 and 4-45)
  • Added provision allowing roof signs as long as certain design standards are met (pg. 4-44)
  • Added standards for motor vehicle control signage (pg. 4-45)
  • Simplified and clarified language pertaining to prohibited signs (pg. 4-45 and 4-46)
  • Clarified/added new language pertaining to signs in the public right-of-way (4-46)
  • Added inflatable sign as a prohibited sign type (pg. 4-46)
  • Modified sign regulations for temporary signs in all zones to adhere to the Supreme Court decision in Reed v. Town of Gilbert (pg. 4-47)
  • Added new temporary sign standards including a maximum square footage and maximum number permitted based on zoning district and property size (pg. 4-47)
  • Added provision for entrance signs in commercial zoning districts (pg. 4-47)
  • Added light pole banners as a permitted sign type (pg. 4-48)
  • Added shared signage as a permitted off-premise sign type (4-48)
  • Removed prohibition of EMDs on billboards (pg. 4-51)
  • Added new regulations for EMDs on billboards (pg. 4-52)
  • Added new shared signage option to allow flexibility for multiple parcels located in the same vicinity to share one freestanding sign – i.e. not considered off-premise (pg. 4-52)
  • Added prohibition of temporary signs containing commercial speech in the Cemetery Road Overlay District (pg. 4-78)
  • Amended requirements for wall signage in the Lovers Lane Overlay District to match current practice (4-83)
  • Added prohibition of temporary signs containing commercial speech in the Lovers Lane Overlay District (pg. 4-84)
  • Added a prohibition of electronic message display (digital) signs in the Lovers Lane Overlay District. This was done at the request of the Urban Growth Overlay Design Review Board (pg. 4-84)

 

ARTICLE 7

  • Clarified fines for sign violations (pg. 7-2)
  • Added language allowing Bowling Green Public Works Staff, Warren County Public Works Staff, the Kentucky Transportation Cabinet staff and Operation PRIDE staff to enforce temporary sign regulations (pg. 7-3)

 

ARTICLE 8

  • Clarified the definition of sign (pg. 8-13)
  • Added new definitions for Government Sign and Inflatable Sign (pg. 8-14)
  • Added new definition for Integral Sign (pg. 8-15)
  • Clarified definition of Motor Vehicle Control Sign (pg. 8-15)
  • Simplified definition of On-Premise Sign (pg. 8-15)
  • Amended definition and added graphic examples of Portable Signs (pg. 8-15)
  • Amended definition of Roof Sign (pg. 8-16)
  • Added definitions for Sidewalk Sign and Snipe Sign (pg. 8-16)
  • Amended definition of Temporary Sign (pg. 8-16)
  • Relocated definition of Vehicle Sign from Article 4 (pg. 8-16)
  • Amended definition of Wall or Building Sign to allow greater flexibility in design/placement of such signage (pg. 8-16)
  • Clarified the definition of structure to include permanent signs and not all signs (pg. 8-18)